Ducati OVG created a multichannel advertising campaign with paid social and search. OVG encouraged Ducati to evolve from solely traffic-driving objectives to leads-conversion objectives. one50one then applied tracking and optimized accordingly to increase Ducati’s reach among those most likely to convert. OVG also empowered Ducati’s reach via display, native, adhesions and top-scroll units using video via connected TV (CTV) and YouTube to show the power of Ducati. This ensured targeted buyers were seeing the Ducati campaign multiple times as they traveled the digital landscape.
P&G HBCYOU Procter & Gamble is championing YOU, HBCU students. We’re coming to your campus to celebrate and elevate YOU, because YOU are the future.
HBCU Change collects change from users’ everyday credit or debit card purchases, rounding up to the nearest dollar. Each month, the app donates the change to the schools users choose. It also keeps track of user donations for tax purposes, for philanthropy made easy. HBCU Change is committed to developing innovative ways to raise $1 billion over the next 5 years for historically Black colleges and Universities.
She’s Got Time (SGT) is an intergenerational community of women in sports dedicated to an ecosystem propelling forward a culture that inspires and supports their highest vibration personally and professionally. Throughout the sports industry, women occupy vastly different positions, but oftentimes encounter challenges that encourage them to have limiting beliefs of who they have the potential to become.
TwoGether Land (TGL) was birthed by ONE Musicfest in the spirit of togetherness and unity through music.
Experiences are better when shared with each other. All are invited to a magical place we call, Twogether Land. Food, Music, People. What better place than Dallas to call home, where we celebrate our love of music and culture, in a BIG way!
ONE Musicfest (OMF) is the Southeast's largest 2 day, urban progressive music festival. OMF has become a destination festival attracting over 50,000+ diverse music lovers from all over the nation. For 13 years ONE Musicfest has become known for its eclectic mashup of urban artists that have included Pharrell, 2 Chainz, Miguel, Outkast, Gucci Mane, Kendrick Lamar, Usher, Gary Clark Jr, Raphael Saadiq, Lauryn Hill, SZA, Nas, Kelis, Summer Walker, Anderson Paak, Erykah Badu, DVSN, Damian Marley, Ari Lennox, A$AP Rocky, T.I, Santigold, Jill Scott, Teedra Moses, The Roots, 8 Ball & MJG, Jhene Aiko, BJ the Chicago Kid, Janelle Monae, and many more!